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Press release:

Ref: OGI0291
10th October 2011

Instant Client Communication for Ireland from Open GI

Open GI has recently launched its new integrated SMS Text Messaging solution, enabling brokers to communicate more effectively with clients.

In a competitive market, instant client communication such as SMS Text Messaging will allow brokers to quickly respond to individual clients and prospects as well as introduce an easy and effective communication method that is fully integrated with their core broking platform.

In partnership with Webtext, the solution allows brokers to increase conversion rates, particularly at renewal, and communicate more effectively with clients. Brokers can schedule and prioritise when text messages are sent and easily manage their contact base including client ‘opt out’ requests.

By using this new communications tool, brokers have the advantage of sending direct SMS messaging in various ways, choosing either batch functionality or ad-hoc. Brokers can also select if they wish to pre-define the SMS or free type their messages with the ability to preview content to prevent errors.

The new SMS Text Messaging product is the latest edition to Open GI’s ever-expanding productivity solutions, including Vehicle Index Look-Up. This seamless solution enables benchmark data held by Carweb, such as vehicle registration make, model & engine capacity, to be automatically retrieved via the Open GI system or individual broker websites. Saving brokers’ time and reducing the likeliness of operator error, Vehicle Index Look-Up improves accuracy of data and faster quote processing.

Open GI Sales & Marketing Director, Simon Hughes comments: “Our office productivity solutions have been developed to improve processing efficiency and the SMS Text Messaging solution was the natural progression on from this. Created for brokers to provide simple direct messaging to clients and prospects, this new solution enables fully integrated customer communication.”

“Rapid response times are crucial, so information can be processed quickly and efficiently, which in turns aids customer service. Creating a simple and effective communication tool will directly benefit the broker by removing the need for external applications, reducing overall costs.”

For More Information about Open GI:
Adele Clarkson
Marketing and PR Manager
Open GI
Tel: +44 (0)1905 754455
email: adele.clarkson@opengi.co.uk

Notes to Editors:

Open GI supplies market leading IT solutions to insurance brokers across the UK & Ireland. With 20,000 users in around 2,000 firms, the company has a 40% share of the UK broker market and is committed to technological innovation. Open GI technology enables personal and commercial lines brokers trading in standard and niche markets to streamline business activity and become more profitable. With a workforce of 350 people and a 30-year heritage, the company enjoys a strong financial performance. For the year ended 31st May 2010 Open GI reported revenues of £35.0 million and an operating profit of £21.1 million.