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Press release:

Ref: OGI0204
16th April 2010

Open GI adds Moneyexpert.com to eAggregator Panel

Moneyexpert.com is the latest market leading comparison site to join Open GI’s eAggregator panel, bringing the total number to 15.

eAggregator is a powerful tool that enables brokers to link their websites to aggregators so that they can increase their chances of appearing at the ‘top of the list’ and win additional online business.

Moneyexpert.com were keen to access Open GI’s broker base in order to grow their panel.

Other market leading comparison sites on eAggregator include Comparethemarket.com, Confused.com, Moneysupermarket.com and GoCompare.com. The software also has a ‘deep linking’ facility, meaning consumers can link from the quote on the aggregator site to the broker’s website without rekeying any quote data – increasing conversion rates.

Mark Woodhead, Insurance Channel Manager for Moneyexpert.com, said: “Open GI’s eAggregator solution is a perfect fit for our price comparison model. We need to make sure we are offering quotes from all the market leading, internet-focused brokers, and Open GI provides further access to that. The technology they provide through eAggregator will enable more brokers to increase their online presence and win more business via Moneyexpert.com.”

Open GI’s Business Development Director, David Kelly, said: “We are delighted to have Moneyexpert.com on board. They are an independent company, who offer value for money and a fast, effective service. Our eAggregator panel continues to expand as comparison sites realise the business benefits that can be achieved via integration with software houses.

“Monthly quote volumes via eAggregator now stand at in excess of 50 million, more than double the level reported in January. The more sites we can partner with, the more choice we can give to brokers using our e-commerce solutions.”

For More Information contact:
Stacy Prosser
Marketing Team Leader
Open GI
Tel: 01905 754455
email: stacy.prosser@opengi.co.uk

Notes to Editors:

Open GI supplies market leading IT solutions to insurance brokers across the UK & Ireland. With 25,000 users in around 2,000 firms, the company has a 40% share of the UK broker market and is committed to technological innovation. Open GI technology enables personal and commercial lines brokers trading in standard and niche markets to streamline business activity and become more profitable. With a workforce of 300 people and a 30 year heritage, the company enjoys a strong financial performance. For the year ended 31 st May 2007 Open GI reported revenues of £27.3 million and an operating profit of £13.6 million.